Ebook Strategic Management 16e by David, David


Strategic Management: A Competitive Advantage Approach
16th Edition
by Fred R. David, Forest R. David
Copyright © 2017 by Pearson Education

Table of Content:
PART 1: Overview of Strategic Management 
1. The Nature of Strategic Management

PART 2: Strategy Formulation 
2. The Business Vision and Mission 
3. The External Assessment 
4. The Internal Assessment 
5. Strategies in Action 
6. Strategy Analysis and Choice 

PART 3: Strategy Implementation
7. Implementing Strategies: Management, Operations, and Human Resources Issues
8. Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues

PART 4: Strategy Evaluation
9. Strategy Review, Evaluation, and Control 

PART 5: Key Strategic-Management Topics 
10. Business Ethics, Social Responsibility, and Environmental Sustainability 
11. Global and International Issues 

PART 6: Strategic-Management Case Analysis 
How to Prepare and Present a Case Analysis

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